Home » Vic Di Criscio: What Are the Most Important Things to Know Before Starting a Small Business?

Vic Di Criscio: What Are the Most Important Things to Know Before Starting a Small Business?

There are many important things to know before starting a small business, but some are more critical than others says Vic Di Criscio.

Here are 15 key considerations that should be at the top of your list:

1. Your business idea.

Before you even start thinking about the logistics of starting a business, you need to have a solid concept in place. This means doing your research and coming up with an innovative solution to a problem that people are willing to pay for.

2. Your target market.

Once you have your business idea nailed down, it’s time to think about who your target market is. This is essential for creating a marketing strategy and understanding what type of customers you’re trying to attract.

3. Your business structure.

There are several different business structures to choose from when starting a small business, and each has its own advantages and disadvantages. You’ll need to decide which one is right for your company based on factors like the size of your business, your goals, and the type of products or services you offer.

4. Your financial situation.

Starting a small business requires a certain amount of financial planning. You’ll need to determine how much money you have to invest in your business, as well as how you’re going to fund your operations once you get up and running.

5. The legal requirements for starting a business.

Before you can officially launch your small business, there are a few legal requirements you need to take care of. This includes obtaining the proper licenses and permits, as well as registering your business with the government.

6. Your business location.

The location of your small business can have a big impact on its success says Vic Di Criscio. You’ll need to consider factors like foot traffic, parking, and access to public transportation when choosing a space for your business.

7. Your employees.

If you plan on hiring employees to help you run your small business, there are a few things you need to keep in mind. This includes finding the right people, training them properly, and understanding the laws surrounding employment.

8. Your suppliers.

Unless you plan on manufacturing your own products, you’ll need to establish relationships with suppliers. This includes finding reliable sources for the materials or products you need, as well as negotiating favorable terms.

9. Your marketing strategy.

No matter how great your product or service is, you won’t be successful unless you have a solid marketing strategy in place. This should include everything from your branding to your social media presence, and it should be designed to reach your target market.

10. Your competition.

In order to be successful, you need to understand who your competition is and what they’re doing right (or wrong). This will help you create a unique selling proposition and give you an edge in the marketplace.

11. Your website.       

In today’s digital world, every small business needs a website explains Vic Di Criscio. This is your online home base where customers can learn more about your company and what you have to offer. Make sure your website is well-designed and easy to navigate.

12. Your social media presence.

In addition to having a website, you also need to be active on social media. This is a great way to connect with potential and existing customers, as well as stay up-to-date on industry news.

13. Your customer service strategy.

You need to have a plan in place for how you’re going to handle customer service inquiries, whether they come through your website, social media, or over the phone. This includes being responsive to questions and concerns, as well as resolving any issues that may arise.

14. Your sales strategy.

If you want to be successful, you need to have a solid sales strategy in place. This includes everything from pricing your products or services correctly to understanding your target market’s buying habits.

15. Your business insurance.

No matter what type of small business you have, you need to make sure you’re properly insured says Vic Di Criscio. This will protect you from any liability risks that may arise, and it will give you peace of mind knowing your business is protected.


Starting a small business is a big undertaking, but it’s one that can be very rewarding. Keep these 15 things in mind as you get started, and you’ll be on your way to success.